I’m thrilled to announce today that Tula Software has entered a formal Partnership Agreement with Zebra Athletics, the leading equipment provider and number one brand in the martial arts industry, to bring Tula Software to independent studios in the martial arts community.
This partnership will allow us to continue to be the leading software provider for independent yoga studios, while also helping us expand our reach into other industries with class based businessesas we grow as a company and as a product. Importantly, Zebra will “lead the charge” as it relates to introducing Tula Software to the martial arts community from a sales, marketing and branding standpoint, while allowing Tula to maintain our focus on providing the easiest to use, most powerful software product for independent studios.
We will bring to independent martial arts studios the same dedication to their success that we have brought to yoga studios for over five years: A powerful, easy to use product; an advanced registration system that empowers the studio; a frictionless registration experience for students; the lowest credit card processing rates in the industry; and of course, unbeatable customer support.
As part of this partnership, Tula will also be helping to introduce yoga studios to Zebra’s flooring and studio equipment. Like Tula, Zebra is an independent family owned business based in the midwest, with a core mission to help independent studios succeed. Through this partnership, Tula customers, both present and future, will have access to state of the art flooring options, financing options for new build-outs, and a whole lot more.
It is a common experience for both Tula and Zebra that new and existing businesses come to us to strengthen their studios and to keep their businesses running smoothly. We’re thrilled to be partnering with Zebra and we’re looking forward to being introduced to the larger martial arts community, making new friends and helping Zebra make new contacts in the yoga community.
We’ll both be in Las Vegas this weekend at the International Brazilian Jiu Jitsu World Masters Championships where we’re announcing our partnership. If you happen to be in town, come on by and say hello!